SWOT Analysis Value When helping a client with a new business model in pre-launch mode, we requested to view their SWOT analysis. The founders admitted to not having completed one. When we asked, they replied they hadn’t seen the value…
Just days before their first annual DECAF Festival, the cellist contacted The Word Tailor asking for help. Unable to make time or sense of the DIY method for creating a website with e-commerce ticketing option for patrons, Lindsay Groves reached…
Start-up companies As entrepreneurs, we love to share our passion with and support other entrepreneurs. We like to help start-up companies launch ensuring the proper strategies, branding, messaging, and design are all in place. While exceptional branding, design, messaging, &…
Branding: Project: Logo redesign Challenge: Existing logos did not match the image needed for the intended market Result: The Word Tailor created a temporary family logo system to bridge the gap between existing logos that were detrimental to presenting to the…
We’re unlike most marketing companies. Working with us is an experience that is felt in addition to seeing tangible results. Our style isn’t so much a style as it is a belief. Our approach is best described as a true…